The Role

We’re looking for a Store Manager to run the Gramicci store in London: leading the team, owning the store’s commercial results and making it the best physical expression of the brand in the UK. The London store is run by Wisdom & Effort, the partner of Gramicci in the UK and Europe.

Key Responsibilities

Commercial Performance

• Hold ownership of the store’s performance, understand and communicate the store’s targets and the brand’s future plans with the team.
• Review and analyse sales reports, implement commercial changes in order to drive and grow sales.
• Develop and maintain a strong relationship with the merchandising team, making sure we gain the most opportunity through available stock.
• Understand the overall company strategy and how the retail goals fit into the overall direction.
• Work towards daily KPI targets—Conversion, ATV, UPT as well as annual turnover targets.
• Manage labour and operational costs as well as managing shrinkage.

People and Team

• Demonstrate and influence others on how to deliver an engaging and experiential customer service.
• Ensure store team are supported to educate and guide customers in making the right purchase, ensuring they are fully versed in customer-facing operations.
• Keep up to date with seasonal product range and ensure that the store team have adequate product knowledge training and are fully informed on the current range.
• Oversee staff development, set individual goals and handle performance issues.
• Empower the wider team to think on their feet and make commercial decisions where necessary.
• Create a team culture that’s welcoming and knowledgeable.

Customer Experience

• Be a representative of the Gramicci brand and an example to your team.
• Ensure adequate training has been rolled out to the store team, supporting all team members to reach their full potential.
• Oversee recruitment of the best team for the brand and store.
• Create a relaxed and aspirational store environment where both customers and team members feel comfortable.
• Work with the marketing team to deliver successful and engaging store events.

Brand and Visual Merchandising

• Have a keen eye and be obsessive over the details, with an ability to merchandise product in a contemporary and relevant way.
• Uphold Gramicci’s visual standards, working with the brand team on window and floor changes each season.
• Build community relationships within the store's local area and look for opportunities to collaborate with like-minded associates.
• Plan and host in-store events — launches, collaboration drops, community nights with local climbing and outdoor groups.
• Provide customer and product insights to buying, design and marketing teams.

About You

• 2+ years as a Store Manager or Assistant Manager in premium fashion, streetwear or outdoor retail.
• Able to use your initiative, think on your feet and solve problems that may arise in the day-to-day running of the store.
• Adhere to company stock procedures to ensure good stock management.
• Deal with all store-associated paperwork; you should be PC / Mac literate.
• Aware of and able to deliver the exceptional customer service required and impress this upon your team.
• Aware of KPIs and able to make these meaningful to the rest of the store team.
• Be a trustworthy and reliable individual who takes pride in the business.

What We Offer

• Salary dependent on experience, plus performance bonus of 10% OTE.
• Holiday: 28 days including bank holidays.
• Generous staff discount on Gramicci and the wider W&E portfolio.
• Pension scheme.
• Opportunities to develop with a rapidly expanding brand.